Woohoo! The guys at 2010 Labs have officially launched their company and sent some samples of their groovy stickers with the logo we developed. Stay tuned for their new product and packaging design!
Charming ink has undergone a logo refresh and gotten some new business cards. The cards on the new gray paper stock from Zazzle using their digital "white ink" technology. Very happy with the crisp printing and the square die cut option.
This logo & biz card created for Crescent Moon Lodge & Retreat Center is based on the actual lodge architecture. The property has been in the owner's family since 1941 and it's located in the Kiamichi Wilderness in Oklahoma. Would love to plan a getaway there.
Here's another belated share of a fun project for Colourful Blossom. Nubia Garcia creates anything you can imagine in teeny tiny detail out of polymer clay. The results are hard to believe and yes, she does custom orders! We worked together to create a logo for her line of jewelry and accessories. You can find Nuby's work on her website, Etsy and local art fairs.
Sometimes businesses are looking for a Brand Refresh rather than a complete overhaul. This often makes sense if a business has a loyal customer base they don't want to alienate by completely changing their image. Daugherty & Barron was just such a client. They were not unhappy with their existing brand, but felt it could be more polished.
The first thing we discussed is that the actual name of the company "Daugherty & Barron" was not a part of the logo. Other refinements included making the d & b more symmetrical, mirroring each other as the two principal owners are indeed sisters. The + symbol was also a little vague – was it a cross? Turns out that it was and so we decided to make that more apparent. The pale blue also didn't have a lot of impact, so a stronger blue leaning more toward turquoise gives the logo more contrast and creates a more memorable color palette.
The website actually did get a complete overhaul. Before it resided as a free Blogger site that was very bare bones. D+B wanted a more robust and capable site that they and their agents could easily update themselves. Squarespace was the platform of choice and my personal favorite if a client wants a DIY solution for maintenance.